Hi, I’m Richard.

I am helping founders to bring their ideas to market and build successful businesses. My focus is:

1. Developing Early Customers
2. Finding Product-Market Fit
3. Building & Growing Sales
4. Early Stage Fundraising
Lets Talk
Learn More

Projects

Experience Highlights

Spearheaded first Minit.io €1M Seed Funding Round with EarlyBird.VC and Dan Lupu (over €20M raised until exit)
Built Sales (Account+SDR), Consulting & Pre-sales, Marketing Teams (Performance, Content, Design, Product)
Closed initial deals directly & coached team to reach €300K ARR after first year – Tempe/Zara (ES), Singtel (SG), SwissRe (UK)
Helped the team to identify and validate potential use cases LiveDispatcher.com to pivot to food delivery with Orderlord.com
Lead the first seed €200K and €200k follow-up funding round with Neulogy.VC at Orderlord.com
Got us admitted to Wayra Tech Accelerator Programme with €60k in pre-seed funding as one of 10 top startups from CEE
Closed first big customers (restaurants chains) in Slovakia, Austria and later other countries
Lead our expansion to the US in New York, signed up early adopters for testing (Dig Inn…), found tech partners (OLO.com)
Due to failed expansion to US and funding crunch refocused on Europe, esp. UK, closed deals and partners there
After both Orderlord (2021) and Minit (2022) exited I founded Traildeer.com as a mountain bike experience platform
Covid19 has stopped all travel related business, we discontinued the startup and pivoted to a local bike travel agency

About Me

I am a down-to-earth guy who loves to help identify, diagnose and solve (not-only) business issues.

My inspiration comes from a ton of books, podcasts, people. I am on the lookout for new approaches, hacks, tools, all the time.

My early working life I’ve spent in Austria, UK, US, and Australia which shaped who I am significantly.

In my free time I ride my mountain bike, organize bike trips, do woodwork, read sci-fi/fantasy, play board or PS4 games, enjoy #vanlife, play guitar and more…

Want to learn more?

Reach out

I work closely with founders to help find answers to some of the most important questions:

Customer Development

Who’s your ideal customer and who isn’t? Who are your early adopters? Are they the same? What do they want, need, desire? Do you know their problems intimately? Are they painful enough? Is your value proposition crystal clear to them? Can you communicate it concisely? Where to find the 1st, 5th specimen? How to go about it?

Finding Product-Market Fit

Do you have a product that could be used for a number of different problems? Multiple use cases and only a vague idea which one to go after? Do you have a strong technology, but your initial use case does not seem viable or you can’t prove its merit? Do you need to decide which direction to take, but little data to support a big leap.

Building & Growing Sales

Are you selling as a founder and need to start building a sales team and process? Is your initial sales team struggling with closing clients? Do you have a clearly specified and easily followed sales process? Do you have a great sales pitch, deck, demo? What are the client touch points? Are your customer meetings structured to convert?

Early Stage Fundraising

Do you have early traction with a MVP and you’re looking to raise your first round of funding? Do you have clearly defined criteria on how much, for what, from where and by when? Do you have a strong pitch deck and can deliver it so that you blow them off their socks? Have you created your Investor Target List? Process to land desired meetings?